How can you boost your company’s exposure at Petfood Forum and other industry events?
Promote your company presence and drive traffic to your booth by targeting the mobile devices of event attendees with Petfood Industry Geofencing. During large-scale conferences and exhibitions like Petfood Forum, it is a priority to get noticed before and after the event. With Geofencing, your company can specify coverage in any building with an address (e.g., convention centers) where the conference and exhibition is taking place. When people enter the event, they become part of a targeted audience and are served your digital advertisement on various websites (e.g., weather.com, Yahoo.com, BBC.com) while they browse the internet.
With Geofencing, qualified industry segments attending live events are served your advertisement on various mobile apps that require location services (e.g., weather, maps, Yelp). Then they are retargeted across desktop and mobile while they browse the internet.
Please provide at least 5 different banner ads and URL hyperlinks for each campaign. We recommend the 5 highlighted banner ad sizes which represent 94% of potential inventory. We encourage submitting the 300 x 600 because it averages more than double the CTR of the other sizes. We encourage submitting more creatives. Typically, the more banners submitted the better the campaign result.
(Note our retargeting platform does not take third party ad server tags at this time.)
300w x 250h - medium rectangle
728w x 90h - leaderboard
160w x 600h - wide skyscraper
320w x 50h - mobile banner
300w x 600h - half-page ad
Additional sizes - square and rectangle
200w x 200h - small square
250w x 250h - square
336w x 280h - large rectangle
240w x 400h - vertical rectangle
250w × 360h - triple widescreen
580w × 400h - netboard
Additional sizes - Skyscraper
120w x 600h - skyscraper
300 x 1050 - Portrait
Additional sizes - leaderboard
468w x 60h - banner
930 × 180 - top banner
970 × 90 - large leaderboard
970 × 250 - billboard
980 × 120 - panorama
Additional sizes - Mobile
300w x 50h - mobile banner
320w x 100h - large mobile banner
Regionally available ad sizes
If your campaign focus is Poland, Russia, Sweden, Denmark, or Norway, consider adding additional regionally available sizes detailed here.
Contact your Petfood Industry Sales Manager for pricing and details on which industry events are available for this program.