Petfood Forum Brasil Advertising Channels

Connect Directly with Brazil’s Thriving Pet Food Market

Brazil is the third-largest pet food market in the world — and it’s growing fast. Whether you're launching a new product, entering the Brazilian market for the first time, or reinforcing your global leadership, early brand visibility is critical.

Petfood Forum Brasil puts your message in front of the right audience — pet food manufacturers, formulators, brand leaders, and distributors — in their native language: Portuguese.

What Sets Petfood Forum Brasil Apart?

PetfoodForumBrasil.com is the premier digital destination for professionals across Brazil’s pet food supply chain. Backed by the trust and authority of the global Petfood Forum brand, this localized platform delivers the same quality content — now tailored specifically for the Brazilian market.

And with the launch of the Petfood Forum Brasil newsletter, your brand can reach a highly engaged audience of industry decision-makers, right in their inboxes, year-round.

Why Advertise with Us?

  • Localized Content, Backed by Global Expertise
    We produce high-value, Portuguese-language content curated by local experts who understand both regional dynamics and international innovation. Your brand appears alongside trusted, actionable insights.
  • A Trusted Industry Resource
    Brazilian pet food professionals already recognize Petfood Forum as a global authority. Petfood Forum Brasil offers a dedicated, always-on channel to engage these decision-makers in their preferred language.
  • Contextual, Regionally-Relevant Advertising
    Deliver your message within the context of the topics that matter most — from regulatory updates and ingredient innovation to packaging trends and sustainability practices.

Put your brand at the center of the conversation in one of the most exciting and competitive pet food markets in the world. Advertise with Petfood Forum Brasil.

Available Banner Advertising Options

Website:

  • Leaderboard: 970 x 250 / 300 x 50 (mobile)**
  • Leaderboard Upgrade - Super Billboard or Super Billboard Video - Responsive (learn more)
  • Top: Medium Rectangle 300 x 250
  • Top Upgrade - Dynamic Content Marketing Banners - 300 x 600 (desktop) dynamic HTML banner resizes to 300 x 250 (mobile) (learn more)
  • Rotation: Medium Rectangle 300 x 250 / See upgrade option below
  • Rotation - Panorama: 600 x 200 / 300 x 250 (mobile)**
  • Rotation Upgrade - Dynamic Content Marketing Banners - Dynamic HTML banner sizes vary by format (learn more)
  • Bottom Leaderboard: 728 x 90 / 300 x 50 (mobile)

**Both sizes are needed to ensure visibility on all devices

Newsletter:

  • Total subscribers: 1,515
  • Weekly e-newsletter sent each Tuesday
  • Headline Sponsor: This premium text and image placement features a unique call-to-action button which can direct customers to download a report or white paper, watch a video or learn more about a topic. See example here.
  • 4 ad spaces available (choose between banner ad or text ad)

Content Marketing:

  • Native Advertising: Position your company as a thought leader by repurposing your content marketing assets as articles on our website. Adjacency to our editorial content lends credibility to your sponsored content (learn more.)
  • White Papers: Position your company as a thought leader while promoting proprietary research and data content assets to a targeted audience, obtaining qualified leads (learn more.)

All creative assets must be produced in Portuguese. If translation assistance is needed, please contact your sales manager.

Website Ads

Banner creative with a clear call to action pushes buyers who are “in market” to your website to learn more. Plus, value-oriented messaging builds preference for your product over competitive offerings.

Banner sizes (in pixels)
  • Banner sizes (in pixels)
  • Leaderboard: 970 x 250 / 300 x 50 (mobile)** (728 x 90 is being phased out)
  • Leaderboard Upgrade: Super Billboard - see specs here
  • Top: 300w x 250h
  • Top - 300 x 600 Upgrade: Dynamic Content Marketing Banner - see specs here
  • Rotation: 300w x 250h
  • Rotation-Panorama: 600w x 200h (desktop view), 300w x 250h(mobile view)
  • Rotation Upgrade: Dynamic Content Marketing Banner - see specs here
  • Bottom Leaderboard: 728 x 90 / 300 x 50 (mobile)**

**Both sizes are needed to ensure visibility on all devices

Please provide linking instructions and digital ad materials in the following format (the file size must remain under 130K):

  • Static .jpg, .png or .gif files only, no .swf or audio files permitted

Newsletter Ads

Banner: 300w x 250h +click through URL

•.jpg, .gif and .png files

•Max file size 130kb

Text

•Headline: 64 characters or less

•Description: 160 characters or less

Headline Sponsor:

•Sponsor Name - displayed in eNews header and below CTA button

•Headline: Up to 80 characters, including spaces

•Image: 220 w x 183 h - Note a 300x250 can also be provided as the image but it will be reduced in size

•Summary Text: 220 characters, including spaces

•Click-through URL: Will link headline and CTA button

•Call to action button (CTA): Button is optional but recommended. The limit is one to four words, do not include punctuation. Use a clear concise, and action-oriented CTA that conveys a benefit to the user.

•CTA Examples: Read eBook, Subscribe, Register, Register to Watch, Watch Now, Get Started, Get Your Copy, Access Research, Download Report Now, See How, Learn More

Important Information

Customer Survey Insights

Files

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