Egg Industry China

How can you amplify your company’s message in the dominant egg industry in China?

Egg Industry China is the Mandarin language news resource for the Chinese egg industry. Worldwide, China is the leading producer of table eggs, so reaching leaders in this market offers tremendous opportunities.

With Egg Industry China, you can:

Target layer industry professionals throughout China
Position your brand as a thought leader next to timely coverage of regulatory affairs information on practical business applications and exclusive top company production data
Serve as an effective information resource for decision-makers in the research-to-buy timeline

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Egg Industry China Editorial Calendar 2026

2026	拟撰写内容	Topics	Space Closing	Materials Deadline
One issue	世界蛋鸡数量及鸡蛋产量变化	Changes in the number of laying hens and egg production in the world	7/20/26	7/23/26
	禽流感对全球蛋品产业的影响	Impact of HPAI influenza on the global egg industry
	中国蛋鸡育种的技术突破与创新	Technological breakthroughs and innovations in Chinese layer breeding
	饲料国际市场动向对蛋鸡产业的影响	Impact of international feed market trends on the layer industry
	世界蛋鸡30强	World's Top 30 Laying Hens
	中国蛋企50强排名	Ranking of Top 50 Egg Enterprises in China
	中国蛋品品牌建设的现状及策略分析	Analysis on the current situation and strategies of Chinese egg brand building
	中国蛋品加工30年：行业发展回顾与展望	30 Years of China's Egg Processing: Industry development review and outlook
	中国蛋鸡行业的地理区位变化	Geographical location changes in China's layer industry
	中国蛋鸡养殖动物福利建设情况	Status of animal welfare construction in China's layer farming

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Please provide ad materials in the following format:

>> Acrobat: .pdf (PDF/x-1a is the required format for all submissions.) All images MUST be hi-resolution (at least 300 dpi). Convert files to process colors (CMYK). Pantone and spot colors will be converted and may cause a color shift.

Digital material submissions and inquiries:

Please direct all inquiries regarding digital product materials to ads@wattglobal.com.

Please send all materials (including URL information) to ads@wattglobal.com. Files must be PDFs created using PDF/x-1a settings.

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Ad Sizes	Orientation	Inches width x depth	Millimeters width x depth
2 page spread
	Non-bleed	15.25 x 10	388 x 254
Full page
	Non-bleed	7.375 x 10	188 x 254
2/3 page
	Non-bleed - vertical	4.5 x 10	114 x 254
1/2 page
	Horizontal - 3 columns	7.375 x 4.625	188 x 118
	Island - 2 columns	4.5 x 7.5	114 x 191
	Vertical - 1/2 page	3.375 x 10	85 x 254
1/3 page
	Horizontal - 3 columns	7.375 x 3.25	188 x 83
	Square - 2 columns	4.5 x 4.625	114 x 118
	Vertical - 1 column	2.125 x 10	54 x 254
1/4 page
	Horizontal - 3 columns	7.375 x 2.625	188 x 67
	Square - 2 columns	4.5 x 3.625	114 x 92
	Vertical - 1/2 page	3.375 x 4.625	85 x 118
	Island - 1 column	2.125 x 7.375	54 x 188