Feed Strategy

How could you position your company as an solution provider when addressing global, and regional, feed industry trends?

By introducing your products and solutions in Feed Strategy, the animal feed processing industry’s global resource for navigating today’s consumer-driven protein production. Poultry, swine and dairy professionals at top feed companies and protein producers around the world continue to look to this publication for solutions.

With Feed Strategy, you can:

  • Promote products and services globally to a qualified audience of animal feed knowledge seekers and buyers.
  • Activate poultry, swine and dairy professionals worldwide as they explore feed’s impact on the food chain in a consumer-driven and fast-growing world.
  • Amplify your brand awareness among key industry decision-makers and influencers.
  • Align your marketing communications message alongside exclusive feed production data, expert insights and detailed analysis.

Notable Subscribers
Global  Research & Development Director
Cargill Animal Nutrition  
Feed Division Head
Japfa  Comfeed    
Vice President
CJ Cheil  Jedang
Veterinarian
Leong Hup  Agrobusiness Berhad
Senior Poultry Nutritionist
Moy Park Ltd
Director of Operations &  Supply Chain
ForFarmers
Nutrition Manager
Nutreco
General Manager
New Hope  Jiangsu Feed Co

Geographic Breakdown
US/Canada - 8,600
Asia/Pacific - 4,500
Europe - 2,400
Middle East/Africa - 2,400
Mexico/Central America/South America - 2,800
Total Subscribers - 20,700

Job Function
Primary Business and Industry Profile

Feed Strategy Editorial Calendar 2025

Special Report Featured Topic Event
Preview
Bonus
Distribution/
Value Added
Space
Closing
Materials
Deadline
September/
October
Top Feed Companies Mycotoxins World Dairy Expo,
VIV MEA
World Dairy Expo,
VIV MEA
8/15/25 8/19/25
November/
December
2026 Feed Industry Outlook Feed industry innovations IPPE 2026 IPPE 2026 10/16/25 10/21/25

Feed Strategy Editorial Calendar 2026

Special Report Focus on Explore Event
Preview
Bonus
Distribution/
Value Added
Space
Closing
Materials
Deadline
Issue 1 Feed Outlook 2026 Poultry Nutrition & Health VIV Health & Nutrition Asia in colocation with VICTAM Asia IPPE 2026, VIV Health & Nutrition Asia in colocation with VICTAM Asia 12/12/25 12/17/25
Issue 2 Poultry Nutrition & Feed Survey Swine Sustainability Petfood Forum, VIV Europe, VICTAM International, World Pork Expo. World Poultry Congress Petfood Forum, VIV Europe, VICTAM International, World Pork Expo 3/12/26 3/17/26
Issue 3 Feed Production Trends Dairy Feed Ingredients & Additives SPACE, World Dairy Expo 6/9/26 6/12/26
Issue 4 Top Feed Companies Aquafeed Mycotoxin Management Eurotier,  IPPE 2027 Eurotier 9/9/26 9/14/26

IN EVERY ISSUE - Feed Additives - Ingredients - New Technologies - Nutrition

Print Advertisement Specifications

Please provide ad materials in the following format:

>> Acrobat: .pdf (PDF/x-1a is the required format for all submissions.) All images MUST be hi-resolution (at least 300 dpi). Convert files to process colors (CMYK). RGB, Pantone and spot colors will be converted and may cause a color shift.

Digital material submissions and inquiries:
Please direct all inquiries regarding digital product materials to ads@wattglobal.com.
Please send all materials (including URL information) to ads@wattglobal.com. Files must be PDFs created using PDF/x-1a settings.

Ad
Sizes
Orientation Inches
width x depth
Millimeters
width x depth
2 page spread
Bleed 16 x 10.75 407 x 274
Non-bleed 15.25 x 10 388 x 254
Full page
Bleed 8.125 x 10.75 207 x 274
Non-bleed 7.375 x 10 188 x 254
2/3 page
Bleed - vertical 5 x 10.75 127 x 274
Non-bleed - vertical 4.5 x 10 114 x 254
1/2 page
Bleed Horizontal - 3 columns 8.125 x 5.25 207 x 133
Non-Bleed Horizontal - 3 columns 7.375 x 4.625 188 x 118
Bleed Island - 2 columns 5 x 8 127 x 203
Non-Bleed Island - 2 columns 4.5 x 7.5 114 x 191
Bleed Vertical - 1/2 page 3.875 x 10.75 98 x 274
Non-Bleed Vertical - 1/2 page 3.375 x 10 85 x 254
1/3 page
Horizontal - 3 columns 7.375 x 3.25 188 x 83
Square - 2 columns 4.5 x 4.625 114 x 118
Vertical - 1 column 2.125 x 10 54 x 254
1/4 page
Horizontal - 3 columns 7.375 x 2.625 188 x 67
Square - 2 columns 4.5 x 3.625 114 x 92
Vertical - 1/2 page 3.375 x 4.625 85 x 118
Island - 1 column 2.125 x 7.375 54 x 188

Print Cover Tip and Print Insert Tip
  • A cover tip is printed on two sides and will be attached to the front cover of the issue. A PDF will be required for each side. Please indicate Front and Back when submitting materials.
  • A print insert is 2-sided and will be tipped within the body of the issue. A PDF will be required for each side. Please indicate Front and Back when submitting materials
  • Dimensions for both a cover tip and insert tip are the same:
    • Bleed Width: 7.875" wide (200mm) -- Trim Width: 7.625" (194mm)
    • Bleed Height: 10.5" (267mm) -- Trim Height: 10.25" (260mm)Need client to provide files measuring 7.875" x 10.5" that will trim to 7.625" x 10.25"
  • Live art instructions illustrated in this document, click here
    • Front: "Live art" must allow for standard header area and remain .375" (9mm) from the edges of the document - 7.125" w x 7.55" h
    • Back: "Live art" must remain .375" (9mm) from the edges of the document - 7.125" w x 9.75" h"
  • Resolution must be a minimum of 300 dpi, and color must be CMYK.

Important Information

Customer Survey Insights

68% of agrifood professionals use industry magazines as an information source  during the buyers journey.

84% have taken an action as a result of reading advertisements in industry trade media.

65% use industry magazines (print or digital) to help them do their job.

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