Poultry International China

Poultry International China is the Mandarin language business resource for the Chinese poultry industry.

How would your company benefit from reaching professionals in the fast growing Chinese breeder/broiler industry? Take advantage of our decades long experience of understanding the issues and opportunities in the Chinese poultry market to ensure your success.

With Poultry International China, you can:

Have your product or service advertisement seen by commercial breeder and broiler professionals in China.
Reach key stakeholders at poultry farms and poultry processing facilities such as veterinarians, nutritionists and poultry feed formulators and manufacturers, live production managers, and experts/scholars
Link your message to business improving content, including Chinese poultry dynamics, advanced poultry farming technologies and new and improved products
Position your brand as a thought leader alongside analysis of Chinese poultry industry trends
Serve as an effective information resource for decision-makers in the research-to-buy timeline

Poultry International China Editorial Calendar 2022

	Topics	Bonus Distribution/Value Added	Space Closing	Materials Deadline
Jan/Feb	·Food chain reform and nutrition-enhanced poultry production ·The new pattern of broiler breeding in China and the world	International Production & Processing Expo (IPPE 2022)	Dec 15, 2021	Dec 20, 2021
Mar/Apr	·Carbon-neutral poultry farms and sustainable development ·The impact of regional development on the international trade of chicken meat	China Feed Expo (CFE) 2022	Feb 16, 2022	Feb 21, 2022
May/Jun	·The impact of feed corn and soybean meal reduction on poultry production in China ·The practice and progress of poultry antibiotic reduction in China, Europe and the United States	China Animal Husbandry Expo (CAHE 2022）	Apr 15, 2022	Apr 20, 2022
Jul/Aug	·Digital upgrading and challenges of the poultry industry ·Poultry production cost and supply chain value-added	International Poultry Forum China （IPFC 2022）	Jun 15, 2022	Jun 20, 2022
Sept/Oct	·China's Poultry Farm Welfare Improvement Action ·Sustainable development of poultry enterprises and corporate social responsibility	SPACE 2021；VIV Qingdao 2022;World Egg China Day (WECD); VIV ASIA 2022	Aug 16, 2022	Aug 19, 2022
Nov/Dec	·Innovation and application of poultry production water cleaning technology ·Review and future outlook of the global poultry industry in 2022	EuroTier 2022	Oct 17, 2022	Oct 20, 2022
※ The specific time of the exhibition will be adjusted due to force majeure such as Covid-19

Print Advertisement Specifications

Please provide ad materials in the following format:

>> Acrobat: .pdf (PDF/x-1a is the required format for all submissions.) All images MUST be hi-resolution (at least 300 dpi). Convert files to process colors (CMYK). Pantone and spot colors will be converted and may cause a color shift.

Digital material submissions and inquiries:

Please direct all inquiries regarding digital product materials to ads@wattglobal.com.

Please send all materials (including URL information) to ads@wattglobal.com. Files must be PDFs created using PDF/x-1a settings.

‍

Download full specifications document with bleed instructions and illustrations here.

‍

Ad Sizes	Orientation	Inches width x depth	Millimeters width x depth
2 page spread
	Non-bleed	15.25 x 10	388 x 254
Full page
	Non-bleed	7.375 x 10	188 x 254
2/3 page
	Non-bleed - vertical	4.5 x 10	114 x 254
1/2 page
	Horizontal - 3 columns	7.375 x 4.625	188 x 118
	Island - 2 columns	4.5 x 7.5	114 x 191
	Vertical - 1/2 page	3.375 x 10	85 x 254
1/3 page
	Horizontal - 3 columns	7.375 x 3.25	188 x 83
	Square - 2 columns	4.5 x 4.625	114 x 118
	Vertical - 1 column	2.125 x 10	54 x 254
1/4 page
	Horizontal - 3 columns	7.375 x 2.625	188 x 67
	Square - 2 columns	4.5 x 3.625	114 x 92
	Vertical - 1/2 page	3.375 x 4.625	85 x 118
	Island - 1 column	2.125 x 7.375	54 x 188
1/6 page
	Horizontal - 2 columns	4.5 x 2.375	114 x 60
	Vertical - 1 column	2.125 x 4.625	54 x 118
	Banner - 3 columns	7.375 x 1.5	188 x 38
1/8 page
	Horizontal - 2 columns	4.5 x 1.875	114 x 47
	Square - 1/2 page	3.375 x 2.25	86 x 57
	Vertical - 1 column	2.125 x 3.625	54 x 92