Poultry International China

How would your company benefit from reaching professionals in the fast growing Chinese breeder/broiler industry?

Poultry International China is the Mandarin language business resource for the Chinese poultry industry that has decades long experience of understanding the issues and opportunities in the Chinese poultry market to ensure your success.

With Poultry International China, you can:

Have your product or service advertisement seen by commercial breeder and broiler professionals in China.
Reach key stakeholders at poultry farms and poultry processing facilities such as veterinarians, nutritionists and poultry feed formulators and manufacturers, live production managers, and experts/scholars
Link your message to business improving content, including Chinese poultry dynamics, advanced poultry farming technologies and new and improved products
Position your brand as a thought leader alongside analysis of Chinese poultry industry trends
Serve as an effective information resource for decision-makers in the research-to-buy timeline

‍

Poultry International China Editorial Calendar 2023

	Topics	Bonus Distribution/Value Added	Space Closing	Materials Deadline
Jan/Feb	Development and Prospect of 3R (ready to cook, heat, and eat) Poultry Meat Research and Development Progress and Trend of Broiler and Waterfowl Breeding	International Production & Processing Expo (IPPE 2023)	Dec 15, 2022	Dec 20, 2022
Mar/Apr	·Sustainable Development and Social Responsibility of Poultry Industry under Climate Change and COVID-19 ·Advances in Animal Welfare in the Poultry Industry	VIV ASIA 2023 & China Feed Expo（CFE） 2023	Feb 15, 2023	Feb 20, 2023
May/Jun	·Digital Progress and Poultry Industry Upgrading ·AI Empowers the Poultry Industry	China Animal Husbandry Expo （CAHE 2023）	Apr 14, 2023	April 19, 2023
Jul/Aug	·Feed Costs for the Poultry Industry under Turbulent International Situation ·Progress of Antibiotic Reduction in Poultry Industry at Home and Abroad	International Poultry Forum China （IPFC 2023）	Jun 15, 2023	June 20, 2023
Sept/Oct	·New Trends in the Development Model of Poultry Food Enterprises ·Impact and Influence of Avian Influenza and Other Diseases on Poultry Industry	SPACE 2023；VIV Qingdao 2023;World Egg China Day(WECD)	Aug 15, 2023	August 18, 2023
Nov/Dec	· Opportunities of New Consumption Trend for Poultry Meat Consumers ·Review and Future Outlook of the Global Poultry Industry in 2023	EuroTier 2023; Shanghai Global Food Trade Show (FHC) 2023	Oct 16, 2023	October 19, 2023
※ The specific time of the exhibition will be adjusted due to force majeure such as Covid-19

Print Advertisement Specifications

Please provide ad materials in the following format:

>> Acrobat: .pdf (PDF/x-1a is the required format for all submissions.) All images MUST be hi-resolution (at least 300 dpi). Convert files to process colors (CMYK). Pantone and spot colors will be converted and may cause a color shift.

Digital material submissions and inquiries:

Please direct all inquiries regarding digital product materials to ads@wattglobal.com.

Please send all materials (including URL information) to ads@wattglobal.com. Files must be PDFs created using PDF/x-1a settings.

‍

Download full specifications document with bleed instructions and illustrations here.

‍

Ad Sizes	Orientation	Inches width x depth	Millimeters width x depth
2 page spread
	Non-bleed	15.25 x 10	388 x 254
Full page
	Non-bleed	7.375 x 10	188 x 254
2/3 page
	Non-bleed - vertical	4.5 x 10	114 x 254
1/2 page
	Horizontal - 3 columns	7.375 x 4.625	188 x 118
	Island - 2 columns	4.5 x 7.5	114 x 191
	Vertical - 1/2 page	3.375 x 10	85 x 254
1/3 page
	Horizontal - 3 columns	7.375 x 3.25	188 x 83
	Square - 2 columns	4.5 x 4.625	114 x 118
	Vertical - 1 column	2.125 x 10	54 x 254
1/4 page
	Horizontal - 3 columns	7.375 x 2.625	188 x 67
	Square - 2 columns	4.5 x 3.625	114 x 92
	Vertical - 1/2 page	3.375 x 4.625	85 x 118
	Island - 1 column	2.125 x 7.375	54 x 188